Exit Planning & Business Coaching for the Trades
Find Out Where You Stand.
A short, five-minute scorecard for a clear read on how ready your business is to grow, transition, or sell.
We Look at Your Business the Way a Buyer Will.
A BUYER'S-EYE VIEW
We evaluate your company using the same lens private equity and strategic acquirers use, so there are no surprises at the table.
INDEPENDENT PERSPECTIVE
We have no deal to push. Our only job is helping you build value and make the right decision for you and your family.
YOUR TIMELINE
Some owners want to sell soon. Others want to build for a decade. The plan fits your goals, not the other way around.
Built for the Trades.
Businesses with $1M+ in EBITDA that want to break through to $5M+, led by owners who want to grow, step back, or sell. What is EBITDA?
Two Ways We Work with Owners.
Business Coaching
Ongoing coaching for owners who want a stronger, more valuable company: leadership, systems, financial discipline, and a business that no longer depends on you for every decision.
Exit Planning
For owners one to five years from a sale or transition: a realistic valuation range, a review of your value drivers, buyer readiness, and a written plan to the closing table.
A Clear Path from Today to the Closing Table.
Take the Scorecard
A short scorecard on your business. Get your readiness score and the three areas holding your value back.
Readiness Assessment
A focused engagement: valuation range, a review of your value drivers, and a written roadmap to increase the value of your company, built around your goals.
Execute the Plan
Ongoing coaching as you build value, then the right bankers, CPAs, and attorneys at the table when it is time to go to market.
Questions Owners Ask.
What does Crusader Consulting do?
We help owners of HVAC, plumbing, electrical, roofing, mechanical, and home service companies build businesses that are worth more and easier to sell. We offer business coaching for owners building value and exit planning for owners one to five years from a sale or transition.
Who is a good fit to work with you?
Owners of trades and home service companies, especially businesses with $1M+ in EBITDA that want to break through to $5M+. If you want to grow, step back, or sell on your own terms, we should talk.
How much is my business worth?
Most trades companies sell for a multiple of EBITDA. The multiple depends on size, recurring revenue, how much the business depends on you, and how clean your books are. For a quick estimate, try our free business value calculator.
How early should I start planning my exit?
Ideally one to three years before you want to sell. That gives you time to clean up the books, build a team that runs without you, and grow recurring revenue, the things buyers pay the most for.
Are you a business broker?
No. We have no deal to push. We help you build value and prepare, then bring in the right bankers, CPAs, and attorneys when it is time to go to market.
What does it cost to get started?
The Exit Readiness Scorecard is free and takes about five minutes. The Readiness Assessment is a fixed fee starting at $7,500. Ongoing coaching and advisory are scoped to your goals.